Case study
Brand Design
Custom branding, logo systems, character design, and branded goods created for client-facing businesses.
Overview
This Pluto Design project collection covers brand identity work across restaurant, cafe, real estate, fitness, music, and community organizations. The work includes logo systems, character concepts, and branded goods designed for practical use across storefronts, social media, packaging, and event promotion.
Brand Logos
Bomi F&C
Corporate identity work for a Korean food franchise group and its related restaurant brands.
3.14 Dessert & Coffee
Logo design for a premium dessert and coffee cafe brand.
TNU Partners
Logo design for a real estate and office property services brand.
Gaepando Charcoal Grilled Chicken
Restaurant logo design using a chicken symbol and brush-inspired Korean lettering.
Black Rose Club
Community logo design for a women's Brazilian Jiu-Jitsu group.
Redwon
Band logo design using a strong red and black visual direction.
Character Design
Oribori
Brand character concept and sticker-sheet design for a barley rice restaurant brand.
Branded Goods
Afterswim
Limited-edition goods designed around Afterswim's brand colors and swim community audience.
